What’s So Great About Content, Anyway?

Small business PR content is important for success!

Content and Words Matter More Today Than Ever Before You hear all about how important content is everywhere you go. But, as a small business owner, you have things to do, customers to serve, deadlines to meet, and a schedule to keep. Do you really need to spend time on creating content? Well, content provides several benefits for your business that you can’t get other ways. 1. You can control it. It’s one of the …

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How To Stop Holiday Stress ASAP!

Reduce holiday stress

Got Holiday Stress? Woo Hoo! The holidays are here… time to have fun with family and friends and get some R and R. But, this time of year can also bring holiday stress, especially if you’re an entrepreneur. At work, maybe you: Must raise sales numbers by 12/31… Lay off employees to cut costs… Finalize year-end client reports… Pay taxes… Tackle a massive, “To Do” list by the end of December… The list goes on. …

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3 Simple Small Business PR Ideas That Work

Public relations for small business owners on a budget You just noticed that your online reputation looks grim, and your competition is stealing your customers. You need some positive publicity and small business PR ideas that work… fast. With this in mind, here are some things you can do right away to help improve your online rankings and boost positive word-of-mouth… 3 Small Business PR Ideas That Work Fast 1. Distribute a press release. Look …

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The Four-Letter Word You Need for Small Business PR

It’s not what you think! As you try to contact the media for your small business PR efforts, several four-letter words probably come to mind. After all, you send out your press release and try to contact various reporters to give your pitch. Then, you just hear crickets. It’s enough to make you want to shout several, negative words that we all know! Well, instead of getting frustrated, there is a positive four-letter word you …

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