Why is Small Business PR Different?

Tips for Entrepreneurs to Stand Out on a Budget Is small business PR (public relations) different than regular public relations? As an entrepreneur, you want to get the word our about your business and build positive buzz. However, there are some key challenges you need to deal with that established businesses do not… 3 Reasons Why Small Business PR is Different than Regular Public Relations 1. The media has no idea who you are. While …

Read moreWhy is Small Business PR Different?

The Four-Letter Word You Need for Small Business PR

It’s not what you think! As you try to contact the media for your small business PR efforts, several four-letter words probably come to mind. After all, you send out your press release and try to contact various reporters to give your pitch. Then, you just hear crickets. It’s enough to make you want to shout several, negative words that we all know! Well, instead of getting frustrated, there is a positive four-letter word you …

Read moreThe Four-Letter Word You Need for Small Business PR